Monthly Archives: July, 2013

Genre True Loves, With Special Guest Talia Sherer!

Talia Sherer

We are so excited to share with you all that our friend Talia Sherer, Director of Library Marketing at for Macmillan’s adult imprints, will be our Very Special Guest this week on ReadAdv. We’re back to our usual schedule of meeting at 8PM Eastern on the 1st & 3rd Thursdays of the month, and our topic this week will be Genre True Loves: what’s yours? How did you discover it? How do you help readers discover their genre true loves at your library & in your librarianing-about-town?

Talia has graciously agreed to answer some of your questions, so please send them to us via Twitter: @sophiebiblio @lizb @catagator, or post them in the comments below. We’ll use as many as we can!

Get to know our lovely Special Guest, Talia:

Director of Library Marketing Talia Sherer coordinates the library marketing activities of Macmillan’s adult publishers, which include St. Martin’s Press, Henry Holt, Tor/Forge, Minotaur, Picador, and Farrar, Straus & Giroux. Talia was chair of the Association of American Publishers (AAP) Trade Libraries committee for four years and was proud to be named a 2010 Library Journal Mover & Shaker!

“Sure, if you read Talia’s gory favorites, you’ll find the occasional spleen enjoying the open air rather than resting quietly wherever it belongs inside our bodies, but beyond that, you’ll also find a bunch of richly satisfying stories peopled by multidimensional characters who will make you think as much as they make you retch.” —Booklist (5/10/2011)

And when authors let her down, they know it,

“I’d like to apologize to Talia Sherer, Macmillan’s Library Marketing Manager. I know this book isn’t gory enough for you, Talia. I promise to make up for it next time.” —Chelsea Cain, in THE NIGHT SEASON (see Acknowledgments)

See you there!

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Chat Transcript: Reader’s Advisory 101

Last week’s ReadAdv was another super-lively discussion! We talked discussed Reader’s Advisory 101 — how we developed our skills, the resources we love, the mentors we admire, the mistakes we’ve made and the genres we know we rock at matching with readers.

The chat transcript is right here. Happy reading!

We’ll be back on Thursday, July 25th with a discussion of Beach Reads for every age & every genre. Be there!

Archive for New Adult: What Is It & Is It Really Happening

Thanks to everyone (all 150 or so of you!) who attended today’s session at ALA on New Adult fiction. Liz, Kelly & I loved putting this presentation together & having this fascinating discussion with you.

Follow-up resources are as follows:

Keep the conversation going — here in comments or on Twitter! We’d love to hear about new titles, trends you see emerging, and more.

You can find us on Twitter as follows:

Sophie Brookover: @sophiebiblio / @librarylinknj

Liz Burns: @lizb

Kelly Jensen: @catagator